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Best Practice, Industry, Live Commerce, Marketing, Media, TikTok, TikTok Live Algorithm, Uncategorized
The $2 Trillion Attention Goldmine: Why Live Commerce Is the Future of Shopping
Discover why Live Commerce is set to command 15% of global e-commerce – and how your brand can ride the wave, and not get left behind. Download the Global Live Commerce Market Outlook 2030 for free by registering below. Everyone in marketing is chasing attention and talking about retail media and influencer marketing. But while…
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TikTok Shop: Marketplace Commission, Transaction and Referral Fees
Image generated by OpenAI. (2024). ChatGPT (4) Last Updated: 27th August 2024 From the historic Billingsgate Fish Market in London to the bustling Lau Pa Sat Hawker Centre in Singapore, markets across the globe impose charges on their tenants for the privilege of offering their goods for sale within these spaces. TikTok Shop is, of…
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AI: The New Mayonnaise?
You’ve seen the video. A kebab shop owner, with an artistic flair perhaps better suited to a gallery than a food stall, liberally applies mayonnaise to everything from the meat to the packaging. The caption, “When companies add AI to their product portfolio,” hits the nail on the head. It’s a comical, yet accurate representation…
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Stickler Free Model
The Free Stickler model is here to change the game for anybody aiming to get started with live commerce and help them effectively manage and scale their live stream operations. This handy tool packs everything you need, like easy integration with your shop, simple product imports, and tools to plan your show’s flow. Plus a…
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TikTok Shop: Violation Points Guide
Featured Photo by Nathan Shively on Unsplash Last Updated on 27th March 2024 One of TikTok’s goals, as it continues to forge ahead into e-commerce, is to solidify it’s position as a trustworthy marketplace to potential buyers and consequently begin to rival incumbent platforms globally by selling merchandise at scale. Given TikTok’s historical roots are…
