{"id":488,"date":"2023-08-21T07:56:00","date_gmt":"2023-08-21T06:56:00","guid":{"rendered":"https:\/\/stickler.live\/?p=488"},"modified":"2023-11-29T06:56:13","modified_gmt":"2023-11-29T06:56:13","slug":"su-phat-trien-cua-cac-tinh-nang-moi-va-huong-di-cua-tiktok","status":"publish","type":"post","link":"https:\/\/stickler.live\/vn\/2023\/08\/21\/the-evolution-of-tiktok-new-features-and-direction\/","title":{"rendered":"S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a TikTok \u2013 C\u00e1c t\u00ednh n\u0103ng v\u00e0 h\u01b0\u1edbng \u0111i m\u1edbi"},"content":{"rendered":"<figure class=\"wp-block-image size-large pb__5\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1024x576.webp\" alt=\"Bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p tr\u00ean TikTok Shop v\u1edbi ch\u1ec9 s\u1ed1 t\u01b0\u01a1ng t\u00e1c 86%\" class=\"wp-image-482\" srcset=\"https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1024x576.webp 1024w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-300x169.webp 300w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-768x432.webp 768w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1536x864.webp 1536w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-2048x1152.webp 2048w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1200x675.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Live Commerce \u0111ang ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd v\u00e0 nh\u00f3m Stickler r\u1ea5t ph\u1ea5n kh\u00edch tr\u01b0\u1edbc s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a kh\u00f4ng gian Live.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ch\u00fang t\u00f4i nh\u1eadn th\u1ea5y TikTok g\u1ea7n \u0111\u00e2y \u0111\u00e3 ra m\u1eaft m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng m\u1edbi \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng TR\u1ef0C TI\u1ebeP v\u00e0 khuy\u1ebfn kh\u00edch s\u1ef1 c\u1ea1nh tranh gi\u1eefa nh\u1eefng ng\u01b0\u1eddi b\u00e1n, v\u00e0 ch\u00fang t\u00f4i r\u1ea5t vinh d\u1ef1 \u0111\u01b0\u1ee3c ch\u1ee9ng ki\u1ebfn t\u1eadn m\u1eaft t\u1ea5t c\u1ea3 nh\u1eefng ti\u1ebfn b\u1ed9 n\u00e0y.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u00f3 g\u00ec m\u1edbi?<\/strong><br>H\u1ecd \u0111\u00e3 th\u00eam 2 t\u00ednh n\u0103ng m\u1edbi v\u00e0o ch\u1ee9c n\u0103ng di \u0111\u1ed9ng d\u00e0nh cho ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh, b\u1eb1ng c\u00e1ch th\u00eam tab \u201cQu\u1ea3n l\u00fd phi\u1ebfu mua h\u00e0ng\u201d v\u00e0 tab \u201cT\u1eb7ng qu\u00e0 TR\u1ef0C TI\u1ebeP\u201d v\u00e0o gi\u1ecf h\u00e0ng. Tr\u01b0\u1edbc \u0111\u00e2y, \u0111i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n th\u00f4ng qua trang web TikTok Shop, y\u00eau c\u1ea7u m\u1ed9t nh\u00e2n vi\u00ean b\u1ed5 sung \u0111\u1ec3 qu\u1ea3n l\u00fd t\u1eeb xa ho\u1eb7c y\u00eau c\u1ea7u ng\u01b0\u1eddi d\u1eabn ch\u01b0\u01a1ng tr\u00ecnh d\u00e0nh th\u1eddi gian (trong khi ph\u00e1t tr\u1ef1c ti\u1ebfp) \u0111\u1ec3 qu\u1ea3n l\u00fd th\u00f4ng qua m\u1ed9t thi\u1ebft b\u1ecb b\u1ed5 sung.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 g\u00ec?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110i\u1ec1u n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi \u0111i\u1ec1u ph\u1ed1i qu\u1ea3n l\u00fd hai y\u1ebfu t\u1ed1 n\u00e0y tr\u1ef1c ti\u1ebfp th\u00f4ng qua \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, h\u1ee3p l\u00fd h\u00f3a quy tr\u00ecnh v\u1eadn h\u00e0nh b\u1eb1ng c\u00e1ch cho ph\u00e9p ng\u01b0\u1eddi ch\u1ee7 tr\u00ec s\u1eeda \u0111\u1ed5i tr\u1ef1c ti\u1ebfp tr\u00ean \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a h\u1ecd, gi\u1ea3m nhu c\u1ea7u h\u1ed7 tr\u1ee3 th\u00eam c\u1ee7a nh\u00e2n vi\u00ean h\u1eadu tr\u01b0\u1eddng. Bi\u1ebfn ng\u01b0\u1eddi ch\u1ee7 tr\u00ec th\u00e0nh ng\u01b0\u1eddi ch\u1ee7 tr\u00ec v\u00e0 ng\u01b0\u1eddi \u0111i\u1ec1u ph\u1ed1i 2 trong 1, ng\u01b0\u1eddi c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh d\u1ec5 d\u00e0ng c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y d\u1ef1a tr\u00ean lu\u1ed3ng \u0111ang di\u1ec5n ra. N\u1ebfu \u0111i\u1ec1u n\u00e0y hi\u1ec7u qu\u1ea3, \u00fd t\u01b0\u1edfng n\u00e0y l\u00e0 \u0111i\u1ec1u n\u00e0y s\u1ebd t\u1ed1i \u01b0u h\u00f3a c\u00e1c ho\u1ea1t \u0111\u1ed9ng TR\u1ef0C TI\u1ebeP c\u1ee7a h\u1ecd v\u00e0 l\u00e0m cho n\u00f3 li\u1ec1n m\u1ea1ch h\u01a1n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>Video truy\u1ec1n c\u1ea3m h\u1ee9ng!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cVideo Inspiration\u201d cho ph\u00e9p ng\u01b0\u1eddi b\u00e1n xem n\u1ed9i dung d\u1ea1ng ng\u1eafn c\u1ee7a ng\u01b0\u1eddi b\u00e1n kh\u00e1c d\u1ef1a tr\u00ean h\u1ec7 th\u1ed1ng x\u1ebfp h\u1ea1ng c\u1ee7a nhi\u1ec1u y\u1ebfu t\u1ed1 nh\u01b0 doanh thu cao nh\u1ea5t v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao nh\u1ea5t. Ch\u00fang t\u00f4i cho r\u1eb1ng h\u1ecd \u0111ang h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t trung t\u00e2m m\u1ed9t c\u1eeda \u0111\u1ec3 ng\u01b0\u1eddi b\u00e1n theo d\u00f5i n\u1ed9i dung c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh d\u01b0\u1edbi chi\u00eau b\u00e0i cung c\u1ea5p ngu\u1ed3n c\u1ea3m h\u1ee9ng \u0111\u1ec3 h\u1ecd sao ch\u00e9p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stickler c\u00f3 th\u1ec3 b\u1ed5 sung nh\u1eefng c\u1eadp nh\u1eadt n\u00e0y nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stickler \u0111\u00e3 x\u00e2y d\u1ef1ng c\u00f4ng c\u1ee5 l\u1eafng nghe \u0111\u1ea7u ti\u00ean tr\u00ean th\u1ebf gi\u1edbi cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u TR\u1ef0C TI\u1ebeP tr\u00ean c\u00e1c lu\u1ed3ng, k\u00eanh v\u00e0 khu v\u1ef1c. Cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft, cho ph\u00e9p ng\u01b0\u1eddi b\u00e1n t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c Tr\u1ef1c ti\u1ebfp c\u1ee7a h\u1ecd v\u00e0 d\u1ec5 d\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u doanh s\u1ed1 h\u01a1n.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ch\u00fang ta s\u1ebd \u0111i \u0111\u00e2u t\u1eeb \u0111\u00e2y?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u1eefng t\u00ednh n\u0103ng m\u1edbi n\u00e0y nh\u1eb1m m\u1ee5c \u0111\u00edch khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi b\u00e1n t\u1ea1o ra n\u1ed9i dung d\u1ea1ng ng\u1eafn t\u1ed1t h\u01a1n th\u00f4ng qua vi\u1ec7c ch\u1ec9 ra nh\u1eefng g\u00ec hi\u1ec7u qu\u1ea3 t\u1eeb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Kh\u00f4ng c\u00f3 g\u00ec m\u1edbi \u1edf \u0111\u00e2y, m\u1ed9t n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0m t\u0103ng m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh gi\u1eefa nh\u1eefng ng\u01b0\u1eddi b\u00e1n v\u00e0 t\u1ea1o ra b\u1ea7u kh\u00f4ng kh\u00ed c\u0103ng th\u1eb3ng khi ng\u01b0\u1eddi b\u00e1n c\u1ea1nh tranh \u0111\u1ec3 t\u0103ng T\u1ed5ng gi\u00e1 tr\u1ecb h\u00e0ng h\u00f3a (GMV) c\u1ee7a h\u1ecd.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00f3 ph\u00f9 h\u1ee3p v\u1edbi vi\u1ec7c tri\u1ec3n khai g\u1ea7n \u0111\u00e2y c\u1ee7a h\u1ec7 th\u1ed1ng ph\u00e2n c\u1ea5p \u0110\u1ed1i t\u00e1c d\u1ecbch v\u1ee5 TikTok (TSP) x\u1ebfp h\u1ea1ng TSP d\u1ef1a tr\u00ean nhi\u1ec1u y\u1ebfu t\u1ed1, khuy\u1ebfn kh\u00edch h\u1ecd b\u1eb1ng c\u00e1c l\u1ee3i \u00edch h\u1ed7 tr\u1ee3 tr\u01b0\u1edbc \u0111\u00e2y \u0111\u01b0\u1ee3c cung c\u1ea5p cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi. \u0110i\u1ec1u n\u00e0y ch\u1ee9ng minh s\u1ef1 ti\u1ebfn tri\u1ec3n c\u1ee7a TikTok trong vi\u1ec7c chuy\u1ec3n sang m\u1ed9t n\u1ec1n t\u1ea3ng kh\u00f4ng can thi\u1ec7p, trong \u0111\u00f3 c\u00e1c b\u00ean b\u00ean ngo\u00e0i nh\u01b0 Stickler v\u00e0 TSP qu\u1ea3n l\u00fd h\u1ea7u h\u1ebft c\u00e1c quy tr\u00ecnh c\u1ee7a ri\u00eang h\u1ecd trong m\u1ed9t h\u1ec7 sinh th\u00e1i n\u1ed9i b\u1ed9 m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 tr\u1ef1c ti\u1ebfp c\u1ee7a TikTok.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Khi \u0111\u1ea1t \u0111\u1ebfn kh\u1ed1i l\u01b0\u1ee3ng t\u1edbi h\u1ea1n, ch\u00fang ta mong \u0111\u1ee3i s\u1ebd th\u1ea5y nhi\u1ec1u Hi\u1ec7u \u1ee9ng m\u1ea1ng ti\u00eau chu\u1ea9n c\u1ee7a internet h\u01a1n n\u1eefa ph\u00e1t huy t\u00e1c d\u1ee5ng khi TikTok ti\u1ebfp t\u1ee5c s\u1ee9 m\u1ec7nh tr\u1edf th\u00e0nh n\u1ec1n t\u1ea3ng l\u1edbn ti\u1ebfp theo c\u00f3 s\u1ee9c m\u1ea1nh th\u1ecb tr\u01b0\u1eddng!<\/p>","protected":false},"excerpt":{"rendered":"<p>Live Commerce is continuing to come in hot, and the team at Stickler are excited over the evolution of the Live space. We noticed that TikTok recently launched some new features to optimise their LIVE operations and incentivise competition between sellers, and we\u2019ve been privileged to have a front row seat to all this progress. [&hellip;]<\/p>\n","protected":false},"author":241416937,"featured_media":482,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_wpcom_ai_launchpad_first_post":false,"footnotes":""},"categories":[1375,1376],"tags":[],"class_list":["post-488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-live-commerce","category-tiktok"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Evolution of TikTok - New Features and Direction - STICKLER<\/title>\n<meta name=\"description\" content=\"TikTok added mobile moderator tools for voucher management and giveaways. See how these features streamline your live commerce operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stickler.live\/vn\/2023\/08\/21\/su-phat-trien-cua-cac-tinh-nang-moi-va-huong-di-cua-tiktok\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Evolution of TikTok - New Features and Direction\" \/>\n<meta property=\"og:description\" content=\"TikTok added mobile moderator tools for voucher management and giveaways. See how these features streamline your live commerce operations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stickler.live\/vn\/2023\/08\/21\/su-phat-trien-cua-cac-tinh-nang-moi-va-huong-di-cua-tiktok\/\" \/>\n<meta property=\"og:site_name\" content=\"STICKLER\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-21T06:56:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-29T06:56:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2.webp?fit=3999%2C2250&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"3999\" \/>\n\t<meta property=\"og:image:height\" content=\"2250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Fionn Hyndman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SticklerLive\" \/>\n<meta name=\"twitter:site\" content=\"@SticklerLive\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fionn Hyndman\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/\"},\"author\":{\"name\":\"Fionn Hyndman\",\"@id\":\"https:\\\/\\\/stickler.live\\\/#\\\/schema\\\/person\\\/5112e924d96b86f74c362c2521903261\"},\"headline\":\"The Evolution of TikTok &#8211; New Features and Direction\",\"datePublished\":\"2023-08-21T06:56:00+00:00\",\"dateModified\":\"2023-11-29T06:56:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/\"},\"wordCount\":464,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/stickler.live\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/0a8051_756243f49f5a4e0c969606c4e588b289mv2.webp\",\"articleSection\":[\"Live Commerce\",\"TikTok\"],\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/\",\"url\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/\",\"name\":\"The Evolution of TikTok - New Features and Direction - STICKLER\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/stickler.live\\\/2023\\\/08\\\/21\\\/the-evolution-of-tiktok-new-features-and-direction\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/stickler.live\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/0a8051_756243f49f5a4e0c969606c4e588b289mv2.webp\",\"datePublished\":\"2023-08-21T06:56:00+00:00\",\"dateModified\":\"2023-11-29T06:56:13+00:00\",\"description\":\"TikTok added mobile moderator tools for voucher management and giveaways. 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