{"id":488,"date":"2023-08-21T07:56:00","date_gmt":"2023-08-21T06:56:00","guid":{"rendered":"https:\/\/stickler.live\/?p=488"},"modified":"2023-11-29T06:56:13","modified_gmt":"2023-11-29T06:56:13","slug":"tiktok%e3%81%ae%e9%80%b2%e5%8c%96-%e6%96%b0%e6%a9%9f%e8%83%bd%e3%81%a8%e6%96%b9%e5%90%91%e6%80%a7","status":"publish","type":"post","link":"https:\/\/stickler.live\/jp\/2023\/08\/21\/the-evolution-of-tiktok-new-features-and-direction\/","title":{"rendered":"TikTok\u306e\u9032\u5316 - \u65b0\u6a5f\u80fd\u3068\u65b9\u5411\u6027"},"content":{"rendered":"<figure class=\"wp-block-image size-large pb__5\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1024x576.webp\" alt=\"TikTok Shop\u306e\u30e9\u30a4\u30d6\u914d\u4fe1\u306b\u3088\u308b\u5316\u7ca7\u54c1\u5b9f\u6f14\u52d5\u753b\uff08\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30b9\u30b3\u30a2\uff1a86%\uff09\" class=\"wp-image-482\" srcset=\"https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1024x576.webp 1024w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-300x169.webp 300w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-768x432.webp 768w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1536x864.webp 1536w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-2048x1152.webp 2048w, https:\/\/stickler.live\/wp-content\/uploads\/2023\/11\/0a8051_756243f49f5a4e0c969606c4e588b289mv2-1200x675.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>\u30e9\u30a4\u30d6\u30fb\u30b3\u30de\u30fc\u30b9\u306f\u307e\u3059\u307e\u3059\u71b1\u3092\u5e2f\u3073\u3066\u304d\u3066\u304a\u308a\u3001Stickler\u306e\u30c1\u30fc\u30e0\u306f\u30e9\u30a4\u30d6\u30fb\u30b9\u30da\u30fc\u30b9\u306e\u9032\u5316\u306b\u8208\u596e\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok\u306f\u6700\u8fd1\u3001LIVE\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u6700\u9069\u5316\u3057\u3001\u30bb\u30e9\u30fc\u9593\u306e\u7af6\u4e89\u3092\u6d3b\u6027\u5316\u3059\u308b\u305f\u3081\u306e\u65b0\u6a5f\u80fd\u3092\u3044\u304f\u3064\u304b\u767a\u8868\u3057\u305f\u3002<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u4f55\u304c\u65b0\u3057\u3044\u306e\u304b\uff1f<\/strong><br>\u53f8\u4f1a\u8005\u5411\u3051\u306e\u30e2\u30d0\u30a4\u30eb\u6a5f\u80fd\u306b2\u3064\u306e\u65b0\u6a5f\u80fd\u304c\u8ffd\u52a0\u3055\u308c\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u306b\u300c\u30af\u30fc\u30dd\u30f3\u7ba1\u7406\u300d\u30bf\u30d6\u3068\u300cLIVE\u30d7\u30ec\u30bc\u30f3\u30c8\u300d\u30bf\u30d6\u304c\u8ffd\u52a0\u3055\u308c\u305f\u3002\u3053\u308c\u307e\u3067\u306f\u3001TikTok Shop\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304b\u3089\u884c\u3063\u3066\u3044\u305f\u305f\u3081\u3001\u30ab\u30e1\u30e9\u306b\u6620\u3089\u306a\u3044\u3068\u3053\u308d\u304b\u3089\u7ba1\u7406\u3059\u308b\u30b9\u30bf\u30c3\u30d5\u3092\u8ffd\u52a0\u3059\u308b\u304b\u3001\u30db\u30b9\u30c8\u304c\uff08\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u4e2d\u306b\uff09\u8ffd\u52a0\u306e\u30c7\u30d0\u30a4\u30b9\u3092\u4f7f\u3063\u3066\u7ba1\u7406\u3059\u308b\u6642\u9593\u304c\u5fc5\u8981\u3060\u3063\u305f\u3002<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u3053\u308c\u306f\u4f55\u3092\u610f\u5473\u3059\u308b\u306e\u304b\uff1f<\/strong><\/p>\n\n\n\n<p 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\"\u306f\u3001\u30bb\u30e9\u30fc\u304c\u4ed6\u306e\u30bb\u30e9\u30fc\u306e\u77ed\u7de8\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3001\u6700\u9ad8\u53ce\u76ca\u3084\u6700\u9ad8\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306a\u3069\u69d8\u3005\u306a\u8981\u56e0\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u30fb\u30b7\u30b9\u30c6\u30e0\u306b\u57fa\u3065\u3044\u3066\u95b2\u89a7\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3082\u306e\u3060\u3002\u30bb\u30e9\u30fc\u304c\u7af6\u5408\u4ed6\u793e\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u76e3\u8996\u3059\u308b\u305f\u3081\u306e\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u30fb\u30cf\u30d6\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3067\u3001\u7af6\u5408\u4ed6\u793e\u306b\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3001\u6a21\u5023\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u3082\u306e\u3068\u601d\u308f\u308c\u308b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b9\u30c6\u30a3\u30c3\u30ab\u30fc\u306f\u3053\u308c\u3089\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u3069\u306e\u3088\u3046\u306b\u88dc\u5b8c\u3067\u304d\u308b\u306e\u304b\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stickler\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b9\u30c8\u30ea\u30fc\u30e0\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u3001\u5730\u57df\u3092\u6a2a\u65ad\u3057\u3066\u30e9\u30a4\u30d6\u30c7\u30fc\u30bf\u3092\u8ffd\u8de1\u30fb\u5206\u6790\u3067\u304d\u308b\u4e16\u754c\u521d\u306e\u30ea\u30b9\u30cb\u30f3\u30b0\u30c4\u30fc\u30eb\u3092\u958b\u767a\u3057\u307e\u3057\u305f\u3002\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u8ca9\u58f2\u8005\u306f\u30e9\u30a4\u30d6\u6226\u7565\u3092\u6700\u9069\u5316\u3057\u3001\u3088\u308a\u591a\u304f\u306e\u58f2\u4e0a\u3092\u7c21\u5358\u306b\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u3053\u3053\u304b\u3089\u3069\u3053\u3078\u884c\u304f\u306e\u304b\uff1f<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u3089\u306e\u65b0\u6a5f\u80fd\u306f\u3001\u7af6\u5408\u4ed6\u793e\u304b\u3089\u3046\u307e\u304f\u3044\u3063\u305f\u3082\u306e\u3092\u898b\u305b\u308b\u3053\u3068\u3067\u3001\u30bb\u30e9\u30fc\u304c\u3088\u308a\u826f\u3044\u30b7\u30e7\u30fc\u30c8\u30d5\u30a9\u30fc\u30e0\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u3088\u3046\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u4e0e\u3048\u308b\u3053\u3068\u3092\u610f\u56f3\u3057\u3066\u3044\u308b\u3002\u30c7\u30b8\u30bf\u30eb\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u30bb\u30e9\u30fc\u9593\u306e\u7af6\u4e89\u30ec\u30d9\u30eb\u3092\u9ad8\u3081\u3001\u30bb\u30e9\u30fc\u304c\u5546\u54c1\u7dcf\u4fa1\u5024\uff08GMV\uff09\u3092\u9ad8\u3081\u3088\u3046\u3068\u7af6\u4e89\u3059\u308b\u305f\u3081\u3001\u7dca\u5f35\u3057\u305f\u96f0\u56f2\u6c17\u306b\u306a\u308b\u3002<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u306f\u3001\u8907\u6570\u306e\u8981\u7d20\u306b\u57fa\u3065\u3044\u3066TSP\u3092\u30e9\u30f3\u30af\u4ed8\u3051\u3057\u3001\u4ee5\u524d\u306f\u5168\u54e1\u306b\u63d0\u4f9b\u3055\u308c\u3066\u3044\u305f\u30b5\u30dd\u30fc\u30c8\u7279\u5178\u3067TSP\u306b\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u4e0e\u3048\u308bTikTok\u30b5\u30fc\u30d3\u30b9\u30d1\u30fc\u30c8\u30ca\u30fc\uff08TSP\uff09\u30c6\u30a3\u30a2\u30b7\u30b9\u30c6\u30e0\u306e\u6700\u8fd1\u306e\u5c55\u958b\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u306fTikTok\u306e\u30cf\u30f3\u30ba\u30aa\u30d5\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3078\u306e\u79fb\u884c\u3092\u793a\u3059\u3082\u306e\u3067\u3001TikTok\u306e\u76f4\u63a5\u7684\u306a\u30b5\u30dd\u30fc\u30c8\u3092\u53d7\u3051\u305a\u306b\u3001Stickler\u306e\u3088\u3046\u306a\u5916\u90e8\u306e\u95a2\u4fc2\u8005\u3084TSP\u304c\u5185\u90e8\u306e\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u3067\u72ec\u81ea\u306e\u30d7\u30ed\u30bb\u30b9\u306e\u307b\u3068\u3093\u3069\u3092\u7ba1\u7406\u3059\u308b\u3002<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok\u306f\u3001\u5e02\u5834\u529b\u3092\u6301\u3064\u6b21\u306e\u5927\u304d\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u306a\u308b\u3068\u3044\u3046\u4f7f\u547d\u3092\u679c\u305f\u3057\u7d9a\u3051\u3066\u3044\u308b\uff01<\/p>","protected":false},"excerpt":{"rendered":"<p>Live Commerce is continuing to come in hot, and the team at Stickler are excited over the evolution of the Live space. We noticed that TikTok recently launched some new features to optimise their LIVE operations and incentivise competition between sellers, and we\u2019ve been privileged to have a front row seat to all this progress. What&#8217;s new?They added 2 new features to their mobile functions for moderators, by adding a \u201cVoucher Management\u201d tab and a \u201cLIVE Giveaway\u201d tab in the basket. This was previously done through the TikTok Shop website, requiring an additional staff member to manage it from off-camera, or requiring the hosts to spend time (while streaming) to [&hellip;]<\/p>\n","protected":false},"author":241416937,"featured_media":482,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_wpcom_ai_launchpad_first_post":false,"footnotes":""},"categories":[1375,1376],"tags":[],"class_list":["post-488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-live-commerce","category-tiktok"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Evolution of TikTok - New Features and Direction - STICKLER<\/title>\n<meta name=\"description\" content=\"TikTok added mobile moderator tools for voucher management and giveaways. See how these features streamline your live commerce operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stickler.live\/jp\/2023\/08\/21\/tiktok\u306e\u9032\u5316-\u65b0\u6a5f\u80fd\u3068\u65b9\u5411\u6027\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Evolution of TikTok - New Features and Direction\" \/>\n<meta property=\"og:description\" content=\"TikTok added mobile moderator tools for voucher management and giveaways. 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